Search results for "Tourist experience"
showing 7 items of 7 documents
Campsite choice and the camping tourism experience: Investigating decisive campsite attributes using relevance-determinance analysis
2017
Abstract Camping tourism represents a growing part of the overall tourism industry. Despite this fact, this form of tourism has so far been rather neglected by tourism and hospitality research. Using a case study of a major campsite operator in the coastal part of Croatia, this study thus aims to contribute to the understanding of this specific tourist segment. In particular, a relevance-determinance analysis is conducted to reveal most decisive attributes for campsite choice, on the one hand, and for the actual campsite experience, on the other hand. Overall, the results provide valuable insight to practitioners, especially for the purposes of campsite marketing and experience management.
The promotion of tourism in Italian regions from a sensorial perspective: a website content analysis
2022
Recent tourism literature has identified the sensory dimension as key to understanding, planning and marketing tourist experiences. This paper aims to understand to what extent Italian regions consider the sensorial perspective in tourist communication, focusing the analysis on their institutional websites. We used the content analysis method considering two different periods to investigate the evolution of Italian tourism promotion. The results show that for all institutional websites, over time, attention engages only some of the five sensorial dimensions. That is, the communication does not appear balanced. Furthermore, the promotional communication in several regions is more oriented to…
Domestic tourists’ experience in protected natural parks: A new trend in pandemic crisis?
2021
International audience; Since December 2019, the Covid-19 pandemic crisis has led to profound changes around the world with a lot of interdictions or constraints to travel outside one's own country. One of the major consequences has been the development of proximity tourism in outdoor spaces less conducive to the spread of the virus. From a study preceding this pandemic, this article seeks to better understand the experiences lived by domestic tourists when they visited protected natural parks in their country. Beyond the health risks, it analyses the dimensions and the influences of experiences lived in these parks by French domestic tourists (n = 500) using Pine and Gilmore's 4Es model (1…
Well-being and tourist experiences : a state of the art review of positive psychology studies
2017
Currently, well-being concerns individuals but also businesses and even countries. This article thus provides a synthesis of psychological researches on well-being and of those bringing closer well-being and tourism, this activity maintaining obvious links with well-being. The aim is to better understand their relationships and to offer, in particular to tourist operators, marketing recommendations suggested by the reviewed studies.
The promotion of a tourist destination through the definition of the "concept" in a sensorial perspective
2016
According to Anholt, the brand of a tourist destination expresses and sustains its identity; it should depict the main characteristics of the territory and its contents and for this reason it should represent the synthesis, the result rather than the starting point of its promotion. At the operational level there is a widespread tendency of the policy makers to develop the brand strategy of a destination by launching advertising campaigns that enlighten the territorial attractors, aiming to stress the tourist appeal of some geographical areas. In this case the main strategic efforts are usually oriented to develop and support a “comparative" advantage rather than a “competitive” one. An inn…
Local culture in the context of international tourism : Japanese tourists' perceptions of the culture of Saariselkä and the views of Japanese travel …
2012
In tourism, cultures are often used as resources to attract tourists. This is because tourism is generated by difference. So that the culture of a tourist destination can be consumed by tourists the culture needs to go through commodification, a process through which part of the culture turns into a product or a service. Knowing how a culture is used for tourism practice is important from the viewpoint of the cultural sustainability of tourism. The present study primarily aims at examining how the local culture is dealt with by the Japanese in Saariselkä through tourism. The study concentrates on how Japanese tourists perceive the local culture during their stay and how the Japanese travel …
The promotion of a tourist destination by its sensorial perspective definition
2016
In the last years there has been a special attention towards sensory marketing and experiential economy (Hulten, Broweus & Dijk, 2009). Some related contributions (Kim, Ritchie & Tung, 2010; Volo, 2010) in tourism have payed attention to a possible service customization in terms of sensorial stimuli that can be effective for the customers (Scott, Laws & Boksberger, 2010). The literature has recently emphasized the importance of the senses through which to perceive and know an area for a more complete tourist experience (Cherifi, 2015; Liu, Wang, Liu & Deng, 2005). Considering that the brand of a tourist destination expresses its identity and it should represent the synthesis of its promotio…